SAN FRANCISCO–(BUSINESS WIRE)–Rentl, the technology-enabled short-term rental manager, today announced
the launch of Powered by RentlTM, an end-to-end
solution that allows real estate brokerages and their agents to
instantly launch short-term rental programs under their own brands.
Rentl will serve as a comprehensive backend solution, providing the
necessary technology and operational infrastructure to service the
brokerage’s listings. The program allows the agents to deepen their
relationships with clients, gain access to new leads in the form of
rental guests, and participate in a vacation rental industry that’s
expected to reach $170 billion globally by 2019.
“The vacation rental market has exploded in recent years, which presents
a massive and largely untapped opportunity for the single most
knowledgeable real estate resource in any market – the agent,” said
Rentl Co-founder and CEO Scott Drexel. “Until now, brokerages have been
left with two suboptimal choices: build their vacation rental program
in-house, or turn away potential clients. Powered by Rentl allows
them to leverage the brand they’ve worked so hard to build, and enhance
the services they provide to clients, without having to take resources
away from their core business.”
Rentl leverages data and technology to drive more revenue to homeowners
and a more seamless experience for the guests. The bespoke offering to
real estate professionals is based on the same proprietary technology
and support infrastructure that have delivered strong results over the
past three years. Demand-responsive pricing technology- modeled on
airline rate management methodology- and streamlined communication with
local operations managers and service providers enable Rentl to deliver
consistently higher revenues to vacation rental owners.
Rentl will handle all aspects of marketing and operations including a
branded booking portal on the agent’s website, market-responsive
pricing, multichannel marketing across the dozens of short-term rental
platforms like Airbnb, HomeAway, VRBO, TripAdvisor, Booking.com, and
“We’ve seen disruption in the ‘for rent by owner’ section of this market
and the growth of large online property managers,” said Rentl Co-founder
and Chairman Austin Allison. “What we haven’t seen is a solution that
empowers agents to leverage their expertise and brand to compete in this
new, transformed marketplace. Powered by Rentl allows trusted
real estate agents to be catalysts for this large and growing segment of
Rentl is a technology-enabled, end-to-end vacation home management
solution built on trust, return on capital, and world-class service.
Rentl excels at maximizing revenue for its homeowners by leveraging data
and technology to create efficiencies, passing the savings onto its
customers in the form of lower fees.
Rentl is backed by prominent real estate and tech veterans including Tom
Ferry, Chris Kelly, Colin Wiel of Mynd/Waypoint Homes, Gary Beasley of
Roofstock and Grier Allen of Boomtown.
Rentl is now live in North Lake Tahoe (CA/NV), Truckee (CA), South Lake
Tahoe (CA/NV), Breckenridge (CO), Vail (CO), and the Greater Palm
Springs area (CA) with dozens of new markets launching by 2020. For more
information, visit www.rentl.com.